BASELWORLD 2017: slim d'Hermès GRRRRR !

Scare me, Hermès! Because time is a game and watchmaking is mischievous for those capable of looking beyond the outdated use of amazing expertise. It took a special mindset to imagine this unusual encounter between a gruff bear and the delicate technique of miniature enamel painting. Once the introductions are made, the design originating from a Hermès silk scarf designed by the artist Alice Shirley is tamed by the brush.

With each pigment applied to the white gold dial, the animal’s expression becomes more daunting. Between each layer, it must not weaken during the drying and ring stages calling for faultless precision. It even gains intensity during the process. Once the portrait of the bear is complete and duly protected by a translucent enamel, the watch de nitely lives up to its name.

Hermès creates objects. Objects shaped by the hands of artisans to make them true companions for those who wear them. Practical, functional and stemming from uncompromising expertise, they radiate the lightness of the unexpected. They make everyday life their playground, and each instant a uniquely special moment.

For Hermès, time is also an object. Its inherent tension is translated by the house into a singular characteristic. Rather than measuring, ordering, and seeking to control it, Hermès dares to explore another time, designed to arouse emotions, open up interludes and create spaces for spontaneity and recreation.